c a u s e   c o n t e n t Cause Content is a virtual marketing collective of creative and production professionals, helping corporations or small businesses, non-profits or institutions to define, create, and produce a specific cause or social marketing message. We work in new and traditional mediums from a :30 TV spot to an internet short to a long format DVD. Teams are chosen on a per project basis depending on the individual needs of the particular client and their message. For more information, contact Virginia Bertholet at 804-233-7272 or email. Candidate / Non-Profit Management Certificate / VCU / 2010 Adjunct Professor / Film & Video Marketing & New Media for the Non-Profit / VCU / 2006-2009 "Diversity Legacy" Jamestown 2007 Cause Content Editor Bill Gaff "Gram's Garden" Garden Club of Virginia Cause Content Dave Swain Motion + Design "Light & Darkness" 1708 Gallery / InLight Cause Content Director Sunny Zhao Created from a box of tapes, to keep tourists coming even after the main event was over. This spot garnered almost $1 million in free media and nearly as many Web hits as the main event, winning a national PR award. Matisse-inspired, this spot was created in a marketing effort to update and freshen the GCV's image, attracting a younger audience and people interested in home décor as well as gardening. To air the next 5 years statewide. Created as a piece of film art to pitch a unique art event for 1708 Gallery, the country's oldest artist-run gallery, and as an encouragement to use art to sell art as they go forward with their future marketing. "Osteophyte" AAOS (2008 Award) August, Lang & Husak Director Bryan Elsom "Montage" DHS / Ad Council The Martin Agency Director Leslie Dektor "Everybody Knows Your Name" UPS The Martin Agency Director Geoffrey Barrish